Shine a Light on How Your Team Works

Take a BRITE Assessment to quantify your team effectiveness and see how you measure up to the world’s most successful teams.
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Retain Great Employees

Great teams inspire your best employees to stay engaged. A BRITE assessment will illuminate what drives your best employees to stay, or go.

Enhance Productivity

A BRITE assessment will help you gain clarity on the tools and structure your team needs to be deliberate about their success.

Unlock Innovation

BRITE offers the precise insight teams need to improve quickly and rapidly achieve company goals.

Trusted by Teams Across the World

"For me the BRITE assessment and report resonated so much!! It offered valuable insights in user-friendly language that the whole team can understand and have a conversation around. I especially appreciated the specific recommendations for increasing team effectiveness and what to have teams focus on to make a difference.”

BeckyLeadership Coach

“I’ve had the opportunity to pilot the new BRITE survey with two executive teams at different stages in their development towards high performance and in both cases the survey pinpointed not only clear strengths but also a range of team dynamics that are hindering their collective development. Each of these teams had completed individual LCPs and a bonus is how the new BRITE survey integrates with the LCP by identifying the creative competencies and reactive tendencies associated with each of the five BRITE factors.”

IanExecutive Coach

“BRITE has all the components to make a huge difference in the way teams work. I’ve never seen an assessment lay out so clearly exactly what it is that makes teams tick and how I can help a team implement the strategies that will change their whole way of working.”

KarenExecutive Coach

We Surveyed 26,000 Teams to Build BRITE.

To build the most comprehensive and well-researched Team Assessment in the world, we spent years assessing, interviewing and working with teams, both effective and ineffective, across the globe in nearly every industry. After pouring over the data, we discovered five specific things great teams do. We call these the generative factors for team success and based on our research, we can benchmark any team against these factors and determine their level of success and from there, how to help them achieve their goals.

5 Critical Elements of Team Dynamics

Sharing Mindsets

This area assesses how well the fundamental beliefs of the team are aligned.

Building the Right Structure

Here we determine how well the team is organized and the clarity of roles and responsibilities.

Creating Safety and Cohesion

This factor evaluates the environment of the team including trust levels and interconnectedness.

Processing Information

This allows us to establish the effectiveness of interpersonal communication among team members.

Producing Results

This reveals the skills and abilities of the team that lead directly to business outcomes.

Discover how your team ranks in the 5 generative factors with a BRITE Assessment.

Get a BRITE Team Assessment

BRITE FAQs

+ What is the recommended timeline for the BRITE assessment process?

Two and a half weeks. This includes uploading the order form, collecting data for two weeks, and delivery of the report. This timeline can be expanded or truncated as needed.

+ How long does it take participants to complete the BRITE assessment?

On average, it has taken team members 15 minutes to complete the assessment. (Note: Each team member separately completes the assessment.)

+ Are there any restrictions in terms of size of team or completion rates?

BRITE can be used with any intact team regardless of size (and cost remains the same). As such, we highly recommend that all team members be invited to participate. However, we recognize that not all team members may be available to take BRITE during the administration window (for example, are out on extended medical leave). As long as 80% of team members (including the team leader) respond, we can produce a report that reliably and validly measures team effectiveness.

+ What support / training is offered to help me walk through the report?

The BRITE report has been designed to be self-explanatory and can simply be walked through. However, we have prepared a Strategic Facilitation Guide that includes details on how to use the report for development purposes and provides several strategies that a team can employ to improve their effectiveness within each of the five critical elements referenced in the report. That guide will be provided when the report is delivered.

+ How does BRITE relate to the LCP and the Universal Model of Leadership?

The BRITE model addresses the energy flow within and between people on the team. Because BRITE assesses team characteristics that emerge only through interactions between team members, it is built on a different model than the Universal Model which accounts for individual leadership characteristics. However, individual characteristics do influence team interactions and as such there is a connection between the BRITE elements and the dimensions within the LCP. The BRITE report provides the specific linkages. The most obvious link is that Creative leaders generate energy within the team, while Reactive leaders disrupt energy within the team.

Discover the power of BRITE and illuminate the road to your team’s success!

Get a BRITE Team Assessment